What it looks like to be our CPO
The CPO will lead the planning of our product portfolio goals, strategies and tactics across channels to achieve profitable growth targets. In short, the CPO will be the ‘right hand’ to the General Manager and a key player in the company’s extensive growth plans moving forward. The role will work strategically with our chapter leads in delivery, marketing, content, engineering, design, and product teams.
Specific First Year Priorities & Deliverables
Establish a sustainable product strategy in the U.S. region to ensure further flawless execution, with the goal of delivering profitable growth, revenue and market share gain in that region for the Company.
If from outside the industry, learn and internalize the regulatory issues and emerging trends specific to the sports betting industry.
Learn and internalize the product, marketing and technical sides of the business.
Covers is an online publisher, providing sports gaming enthusiasts with valuable news, editorial and analysis as well as accurate and up-to-date scores, odds, matchups and statistics information.
Our mission is to educate, enrich and entertain sports bettors. We offer free stats to help our users make smarter bets, contests that test our users sports handicapping skills and paid advice from a roster of the best sports handicappers in the world.
The Covers.com property was originally launched in 1995 and continues to be recognized as an industry leader, reaching several million passionate and engaged worldwide users every month.
Covers is also well known across sports media for its innovative game matchups, live odds for all major and college sports, in-depth betting trends, oddsmaking insight, Las Vegas insiders and action reports straight from the sportsbooks.